Design for transformation

Blending qualitative and quantitative approaches, STeP defines the scale and characteristics of potential markets. Tools such as the business model canvas and lean start up methodologies help streamline improvements.

STeP’s approach to business model design assists firms in defining their value propositions, identifying their target customer segments, and developing a path to market.

Design a strong business plan for your idea using market intelligence

Quantification & Segmentation

Business Modeling

Value Proposition Design

Use Case Exploration

Value Chain Analysis

Access samples of featured resources to learn how STeP is supporting market intelligence and business planning for partners.

Learn more about how STeP can help you and your organization commercialize new sanitation technologies.